Why the ‘R’ in CRM Is the Most Important Letter in Customer Experience
A few years ago, I decided to upgrade my century-old house with some new windows. Windows weren’t the same sizes one hundred years ago as they are today, which meant each window had to be customized. In other words, it wasn’t a cheap upgrade — I will be paying for years to come
5 Ways to Improve Your CRM
Whether you’re just launching or in your third year of business, you won’t succeed without loyal customers and brand ambassadors. Customer relationships and feedback are essential, but you need to understand how to toe the line between respectfully receiving feedback and giving in to every request. The customer might always be right, […]
How to Choose the Best CRM Software
Choosing the right customer relationship management (CRM) software isn’t easy. Because CRM enables businesses to gain a competitive edge by letting them effectively manage customer relationships before, during and after the sale, the CRM industry is rapidly growing, giving rise to a slew of vendors hoping to take advantage of this budding […]
Ways You Need To Beef Up Your Social CRM Program
Like every good marketer, you probably have an active social media marketing plan aimed at connecting with customers and attracting prospects. No doubt, you’ve collected friends, followers and likes on Facebook, Twitter and other platforms. But, if you’re not taking your social customer relationship management (CRM) program past that point, you […]
Using CRM for Restaurants to Increase Customer Retention
It’s a busy night in your restaurant -all the tables are booked and more customers are lined up while waiters are occupied serving meals and clearing tables. The kitchen is firing on all cylinders. Managers are working the floor making sure things are running smoothly. At the end of the night, the […]
4 Ways CRM Software for Sales Increase Revenues
With the continual introduction of competitors into the market, it is imperative to stay ahead with a large base of loyal customers and their repeat purchases. The Cloud CRM Software is a cardinal pivot for all activities associated with sales in a firm such as automated lead conversions, sales quotas, opportunity pipeline […]