New CRM Trends Something Midsize IT Admins Need to Know

New CRM Trends Something Midsize IT Admins Need to Know

  Customer relationship management (CRM) software has passed the point where it’s “nice to have” for midsize businesses and moved on to being a necessity. But thanks to rapid growth in both cloud and virtualization markets, CRM trends are driving a quick pace in this portion of the tech industry, a pace that many IT […]

What will CRM look like in 2015?

What will CRM look like in 2015?

          The next generation of CRM begins with the premise that the database starts full. It should constantly uncover everything it can about your prospects and customers. It should monitor website updates, news, public filings, posts to social networks, technology vendors, job openings and new hires. This is data you could […]

Ways You Need To Beef Up Your Social CRM Program

Ways You Need To Beef Up Your Social CRM Program

        Like every good marketer, you probably have an active social media marketing plan aimed at connecting with customers and attracting prospects. No doubt, you’ve collected friends, followers and likes on Facebook, Twitter and other platforms. But, if you’re not taking your social customer relationship management (CRM) program past that point, you […]