11 Terrible CRM Systems For Your Company

11 Terrible CRM Systems For Your Company

        They are terrible when they are not implemented the right way. They are terrible when companies don’t appreciate that all of these magical applications are nothing but databases and don’t put the right processes in place to ensure that all interactions are entered into this database so that the data can […]

What the Wizard of Oz Can Teach Companies About CRM

What the Wizard of Oz Can Teach Companies About CRM

      Customer Relationship Management (CRM) is key to a business’s success. The industry, however, is at the cusp of innovation and change, making a company’s ability to keep up equally important. CRM solutions are at a transition. Whereas businesses once adopted CRM solutions based on industry trends, newer solutions aim to better speak […]

The Must Have Of Every Company

The Must Have Of Every Company

      Companies also need to have a plan on how to keep up with the technological advancements in their marketing methods. The internet has now become a widely used tool for communication and data sharing and exchange; it is not a surprise then that the email marketing services is put to use to […]

Small Businesses Adopting CRM, Struggling with Data Integration

Small Businesses Adopting CRM, Struggling with Data Integration

      As small and midsize businesses become more savvy in their use of marketing, analytics and forecasting, customer relationship management (CRM) platforms are finding a home among small businesses, according to a survey of more than 300 organizations conducted by CRM data integration specialist Scribe Software. Midmarket companies are using CRM to store […]